Colin M. Maclay is research professor of communication and executive director of the USC Annenberg Innovation Lab. Situated at the intersections of disciplines, sectors and communities, AnnLab takes a think-and-do approach to exploring the interaction of society’s wicked problems — and opportunities — with media, technology and culture. Maclay has long been motivated to understand how radical changes in information and communications affect otherwise immutable organizations and institutions, including their complex interaction with people. Ultimately, his work asks what areas of understanding and associated actions can help emerging technologies and practices to work for people and society broadly.