Andrew Yu is the initiator of the 1KG More campaign, a well known movement engaging travelers to carry books and materiel and do service projects in rural China. Now Andrew is running a social enterprise focusing on instructional design. The product, 1KG Box, with the easy-to-use design and rich content, makes everyone a teacher to cultivate creativity, critical thinking and life skills for every children. Also, Andrew is the council member of China Youth Development Foundation, the largest educational foundation in China.